If You Have Ever Been Rejected, These Are The Investors Every Entrepreneur Should Be Pitching Right Now
A few years ago, I quit my day job to pursue my start-up dreams. Early on, I pitched over 100 VC firms with my idea for a software start-up. I created a pitch deck and a business plan. And I got a dozen meetings! Unfortunately, those meetings were about all I got out of it, and they didn’t go well at all. I was shot down at every turn: “We don’t invest in people. We invest in teams. You need more people on the team than just you.” “The idea is promising, but you need more customers to validate that the product provides value.” “We prefer to invest in businesses with a recurring revenue model.” “The product needs to be defensible. What’s the barrier to entry?” The rejection letters were even worse. Here were people who hadn’t even given me an opportunity to present to them and answer their questions, pointing to seemingly every reason under the sun why my idea wouldn’t work. The first smackdown I received came courtesy of a guy at Bain Capital (Mitt Romney’s company), w...